Lucire
The global fashion magazine April 24, 2024 
Out now: Lucire issue 48, with free shipping for UK and US



 

Lily-Rose Depp stars in Chanel cruise 2020–1 Balade en Méditerranée promotion


News
Chanel’s cruise 2020–1 collection continues the theme of taking one away to perfect holiday spots
November 23, 2020/3.38


JY&A Consulting: branding backed by real research



Chanel’s promotions pass on to another generation, with Lily-Rose Depp, daughter of Vanessa Paradis, helming the promotion for its cruise 2020–1 collection, Balade en Méditerranée, on sale from November 23.
   The campaign, shot in June near Paris, was photographed by Karim Sadi.
   Depp said, ‘As well as for a vacation, this collection is very easy to wear in your daily life. It’s very wearable and effortlessly chic.
   ‘What I think is really special is that everything is so mix-and-matchable.’
   She can see herself taking the collection with her on holiday in the French Riviera, and likes the tweed tops, pants and skirts in the collection.
   Acknowledging the times, Depp says some of these items could complement what one already has in the wardrobe.
   The one accessory that resonates with her the most is the small basket bags, which she feels is reminiscent of ‘going on vacation and having a little beach basket’; and the sunglasses, which ‘allow me to read in the sun.’
   She also praises Virginie Viard, the house’s artistic director, whom she has known for many years. ‘I adore her. She has an elegance and a grace about her that’s very characteristic of the Chanel woman. It’s evident in everything she does.’
   The video below shows Depp behind the scenes on her shoot.











You may also like
Categories
celebrity / fashion / Lucire / modelling / Paris / tendances / trend / TV
Filed by Lucire staff

Leave a Reply

Your email address will not be published. Required fields are marked *