Episode #1.7

Pin the Video (ready-made text and video)

Show Notes

Here are some of the resources/people mentioned in the web show/podcast:

00:47: Brian Sacks' Webinar compliments of GainMindShare.com
01:56: Brian Sacks
04:34: Pick your niche.
06:28: Jack Canfield sharing the wealth with "Chicken Soup for the Baseball Fan’s Soul."
07:37: Steve Harrison’s "National Publicity Summit."
11:43: HangoutQueen.com case study example.
18:50: Charles implements Deborah’s HangoutQueen.com Checklists (free), for her “setup call” idea.
09:45: Malcolm Gladwell's "Outliers."
09:45: Cal Newport's "So Good They Can’t Ignore You."
Music by Deborah E (yes, one and the same as Deborah in the show), of deborah.info.
- "Just Say When."
- Full Album: "Albumette."

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Unique Selling Proposition * Marketing Momentum w/Charles & Deborah

Have you defined your unique selling proposition? Have you defined your target audience? Is it a fit for what your audience is looking for in your product or service? Is it a fit for what you offer? Charles and Deborah talk it out loud, using Hangout Queen as an example of a reposition of the unique selling proposition.

About the author: Deborah is an experienced (and talented) videographer recommended by the legendary Corey Rudl and other industry pioneering greats. Come experience it for yourself and also, download the “Boost Your Energy” ebook (absolutely free!).

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